About Inkling Media
Inkling Media is an inbound marketing shop based in Lancaster, PA with an emphasis on social media. We provide consultation on utilizing social media as part of an overall marketing strategy. In addition to Social Media, we work with you to help implement a strong blogging plan, as well as organic search engine optimization. Our work includes the creation, and implementation of social media plans. A social networking media plan can be extremely simple and cost effective if done properly. We can work with you to find the best mix of social media to meet your needs, from broad-based social media branding, to smaller, more specific campaigns and events. We also will provide you and your staff with the knowledge and tools needed to effectively carry out your social media marketing plan. We’ll also help you navigate and understand the inherent differences between traditional media and social media, and how to use those differences to your benefit. We offer a personal, hands-on approach that gives you the education and tools necessary to create and manage a successful Internet marketing program.
Inkling Media also offers a variety of other media services from writing and content creation to the conception and execution of both on- and offline marketing projects.
Small business, Non-profits, and social causes are key components of our client base, but we welcome inquiries from businesses and organizations of all types and sizes. We also have a passion for art, music, and culture. While we are not limited geographically, many of our clients are located in Central PA.
At Inkling Media we are never content to rest on our laurels. The world of social media changes on a daily basis. We make it our job to stay on top of the latest trends so that we can serve our clients more effectively. From reading the latest technology news and reports to attending seminars and classes, our goal is to stay at the cutting edge of social media so we can guide you properly with the best possible information at hand. This includes adding relevant content to our web site and blog, as well as offering constant care along the way.
We invite you to contact us to inquire about how we might be able to work with you to meet your social media & marketing needs.
About Ken Mueller
Ken Mueller is the proprietor of Inkling Media, with 30 years of experience in the media industry.
Ken is an Inbound Marketing Certified Professional, after graduating from Inbound Marketing University with honors. He is also a certified Inbound Marketing Educator. He has worked extensively in the radio industry as well as social media. Mueller has a Bachelor’s Degree in Broadcasting as well as graduate work in Mass Communication. He and his family live in the city of Lancaster, where he can often be found working from his porch.
Ken is also listed among the top social media professionals by several organizations. These include:
Top 100 Marketing Professors on Twitter by Social Media Marketing Magazine
The AdAge Power 150 (Marketing blogs)
Top 50 on the Traackr Nonprofit Marketing A-List
Top 50 on the Traackr PR2.0 Influencers A-List
Top 50 Marketing Blogs to Watch in 2012 (#48)
Top 50 Entrepreneur Blogs to Watch in 2012 (#13)
Top 50 SEO Blogs to Watch in 2012 (#18)
Additionally, Mueller has worked as the Marketing Coordinator in Central PA for Philly based radio station WXPN. He also spent several years as the Director of Media Resources for the Center for Parent/Youth Understanding, and spent 13 years as the Radio Curator for the Museum of Television & Radio (now the Paley Center for Media). He also spent a number of years on-air at various radio stations, and was an Instructor in the College of Communications at Penn State University. Ken is also an Adjunct Instructor of Marketing at Messiah College. He is also an adjunct at the Pennsylvania College of Art & Design, teaching continuing education classes in social media and inbound marketing.
Ken has written about radio, music, and a variety of other topics for a number of print and online publications. He has been interviewed by numerous local and national media outlets including CNN, FoxNews, USA Today, The New York Times, Time Magazine, and Readers Digest. Additionally, Ken is a big fan of Philadelphia sports, especially the Phillies and Eagles, as well as Penn State football. He also loves history, radio, and reading, and has rather eclectic musical tastes.