Social Media,Inbound Marketing, & SEO Solutions for Small Business – Lancaster, PA — Inkling Media

Crowdsourcing, Competition, and Creativity: When Highbrow Meets High Tech

February 16, 2012

There’s nothing I love more than seeing a business or organization that really “gets it”. I especially love it when a new level of creativity comes from an organization in an unexpected way. The other day I saw an article online about how the Pittsburgh Symphony Orchestra is using a YouTube contest as part of [...]

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Being Socially Cool…Even if You’re an Insurance Salesman

February 15, 2012

Today’s guest post is from Bill Dorman. Bill is the principal/owner of LanierUpshaw, Inc. He is also an FSU grad; Auburn dad; interested in people & relationships, who you want to be when you grow up. Check out his blog, where he writes about everything from social media to life to community to corporate life [...]

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Small Business Tip Tuesday: Building Community the Tom Sawyer Way

February 14, 2012

Building an online community is work, but we can learn a thing or two from our ol’ pal Tom Sawyer. Remember the part where he had to whitewash the fence on a day when he’d rather be doing anything BUT whitewashing the fence. He made it look like so much fun that other kids came [...]

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Social Media and the Hiring Process

February 13, 2012

The other day I got a call from an acquaintance of mine, asking me about someone who had applied for a job with their business. I was kind of curious because I knew that there was no way the individual in question would have put me down as a reference for a job search. At [...]

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Day 249: Are Your Marketing/Ad Dollars Still Sitting on the Curb?

February 11, 2012

I’ve been tracking the progress of this particular copy of the Yellow Pages that has been sitting by a curb in New Jersey. My friend Barb noticed it for the first time in June, and I posted about it in July. Then we checked back in August and November of 2011. And now, here we [...]

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