5 Ways to Have Fun With Your Blog Readers

by Ken Mueller on May 9, 2013 · 14 comments

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300px Bulldog with party hat 5 Ways to Have Fun With Your Blog Readers

Many businesses still don’t have blogs. Many of those who do blog, don’t do a very good job of it. And of course there are those who create great content, but don’t do a good job of connecting with their readers. It’s one thing to publish the content, but another to get it out there, get readers, and then connect and engage with those readers. How you do that can vary, depending on who your audience is, and what your overall goals are.

But it is important to move beyond merely just creating and publishing content. In fact, if your small business is blogging, why not go the extra step and have a little fun with your readers and audience. Sharing moments of fun can be great for community building.

So with that in mind, here are five ways you can have fun with your blog readers:

1. Go off topic in comments

This might not work for every business, but if you start getting comments, make sure you respond and ask more questions. As you get to know the commenters, feel free to veer off topic. You can facilitate this by using a commenting plugin like Livefyre, which encourages a more real time type of commenting. Some of the blog communities I’m involved in excel at this, with commenters and bloggers having multiple conversations involving jokes and more. Some purists would say that all comments should be on topic and serious. I used to think this. Not anymore. I’ve seen how people can become more like a community.

One caveat: too many inside jokes and a failure to include newcomers can turn people off. You want an inclusive community, not a clique.

2.  Turn the blog over to them

Guest posts are great, but even better when they come from your pool of regular readers. As you get to know your readers, let them take the reins. Invite them to submit posts based on their own experiences. Not only will it free you up a bit, but your readers will appreciate the gesture. For instance, since tomorrow is the Friday Blogging Experience, and I’m doing lists of five this month, I’ll be running a guest post from a friend of mine that is a little…different. But, you’ll just have to wait until then to find out.

3. Crowdsource

Even if you don’t use your readers as guest bloggers, you can pick their brains. After all, they are your readers. That makes them smart, right? And since you’re writing for them, why not ask them what they want you to write about. In fact, that’s what I did with this post. I wasn’t really feeling the post I had started so I went to Facebook and asked my friends and readers for help:

crowdsourcing 5 Ways to Have Fun With Your Blog Readers

 

I fully expected all sorts of goofy answers, which is what I got, however the very first response from Jamie Wallace was the title of the blog you’re reading right now. I liked it, and I wrote it. And the conversation went on for some time with some rather interesting and funny responses, involving me buying pizza for all of my friends, bacon, hippies, goats, and more. Yeah, I know; I need new friends.

4. Interact with them off of your blog

This is exactly what I was doing when I was crowdsourcing on Facebook. I do this fairly often, and also interact with my readers on other platforms. In fact, some of the local ones have become friends, and some are even clients. This gives you a chance to get to know them better (and vice versa) and let your hair down a little. No need to always talk about the topic of your blog, after all, you’re all multidimensional with a variety of interests, some of which you might share with one another.

Oh, and the interaction doesn’t have to be online, it can be offline as well.

5. Have them take you out to dinner

Once you get to know them, you can hang out with them and even let them treat you to dinner. What’s more fun than that? So who’s first?  ;)

 

Those are my ideas, now how about yours. How do you like to have fun with your blog readers?

 

 

 

 5 Ways to Have Fun With Your Blog Readers
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13 comments
PeaceIke
PeaceIke

I got some good idea's here! Point #5 really ministers to the freeloader in me!

dbvickery
dbvickery

Come to Denver, and I'll cook dinner for you...perhaps some brisket, pork shoulder, or fajitas?

I'm accepting guest blogs...hint/hint. Especially like sports related situations that are analogous to social media/leadership best practices. Or, it can just be a social commentary like my recent posts on Double Standards and Scapegoating.

Watch out...encourage some people to go "off topic" in the comments, and they will go COMPLETELY off the reservation. Which provides plenty of fun if it's one of our regular hecklers.

suddenlyjamie
suddenlyjamie

Well, color me tickled! So glad you liked the idea and ran with it, and I love your take on the topic. I am anything but a purist when it comes to blogging, and I LOVE the idea of making your blog a space for fun and camaraderie. There are about a million cliche metaphors about blogs, but I think my favorite is when people refer to their blog as their "house." When people come to my house, I want them to feel welcome, comfortable jumping into the conversation, and like they are having a good time. I think you do that so well, and I'm happy to be here! 

:)

Dayngr
Dayngr

Love these ideas! Hope to see more and more folks implementing them. 

Best wishes,

Trish | Salesforce Marketing Cloud

KenMueller
KenMueller moderator

@Dayngr Thanks, Trish. I would definitely love to see more of this. Especially the last one. You want to take me to dinner?

KenMueller
KenMueller moderator

@suddenlyjamie Interesting. I'll have to wear a "tickle-colored" shirt when you take me out to dinner.

KenMueller
KenMueller moderator

@Dayngr oh, that changes things. I DO get down there from time to time. What part?

KenMueller
KenMueller moderator

@Dayngr is that San Francisco? hmm. not gonna happen anytime soon.

Trackbacks

  1. […] 2.  Turn the blog over to them Guest posts are great , but even better when they come from your pool of regular readers. As you get to know your readers, let them take the reins. Invite them to submit posts based on their own experiences. Not only will it free you up a bit, but your readers will appreciate the gesture. For instance, since tomorrow is the Friday Blogging Experience, and I’m doing lists of five this month, I’ll be running a guest post from a friend of mine that is a little…different. But, you’ll just have to wait until then to find out. 3. Crowdsource Even if you don’t use your readers as guest bloggers, you can pick their brains . After all, they are your readers. That makes them smart, right? And since you’re writing for them, why not ask them what they want you to write about. In fact, that’s what I did with this post. I wasn’t really feeling the post I had started so I went to Facebook and asked my friends and readers for help:   I fully expected all sorts of goofy answers, which is what I got, however the very first response from Jamie Wallace was the title of the blog you’re reading right now. I liked it, and I wrote it. And the conversation went on for some time with some rather interesting and funny responses, involving me buying pizza for all of my friends, bacon, hippies, goats, and more. Yeah, I know; I need new friends. 4. Interact with them off of your blog This is exactly what I was doing when I was crowdsourcing on Facebook. I do this fairly often, and also interact with my readers on other platforms. In fact, some of the local ones have become friends, and some are even clients. This gives you a chance to get to know them better (and vice versa) and let your hair down a https://plus.google.com/u/0/communities/114552434753283393566 little. No need to always talk about the topic of your blog, after all, you’re all multidimensional with a variety of interests, some of which you might share with one another. Oh, and the interaction doesn’t have to be online, it can be offline as well. 5. Have them take you out to dinner Once you get to know them, you can hang out with them and even let them treat you to dinner. What’s more fun than that? So who’s first?  ;)   Those are my ideas, now how about yours. How do you like to have fun with your blog readers?  For the original version including any supplementary images or video, visit http://inklingmedia.net/2013/05/09/5-ways-to-have-fun-with-your-blog-readers/ […]

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