5 Things I Don’t Want to See on Facebook

by Ken Mueller on February 11, 2013 · 29 comments

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keep calm 257x300 5 Things I Dont Want to See on FacebookFacebook has become the go to platform for just about everybody, and is one of the no-brainer options for most small businesses and nonprofits these days. With more than a billion active users, it makes sense to use it, both as an individual, as well as for your business or organization.

But despite the fact that it’s probably the most talked about platform (both loved and hated), it seems as though there are still a lot of people and businesses that do things on Facebook that are either a violation of the platform’s terms of service, or at best, just not smart.

With that in mind, here’s a list of five things I don’t want to see on Facebook. And no worries: feel free to keep posting pictures of your food, your kids, your pets, and the like. I’m OK with that because I think that’s the kind of thing that makes social media more social.

1. HanknPat MacDougall – Please, in the name of all that is right and good, get two separate Facebook accounts. I get it, you’re married and you love to share things, but do you share the same cell phone? Do you wear the same clothes? There is no one on this planet named HanknPat, so please don’t get an account with that name. And if you decide to get a divorce, who gets custody of the Facebook account? Oh, and bonus points for those of you who got the HanknPat reference without using Google.

2. Joe’s Diner – I’m OK with Joe’s Diner on Facebook, but as a business page, not as a personal profile. I’m pretty sure that Mr. & Mrs. Diner did not have a child that they named Joe’s. If I’m wrong, I’ll apologize, but I’m surprised at how many businesses still use personal profiles. This is one of the most blatant violations of Facebook’s Terms of Service, and you run the risk of having your profile deleted. I understand it’s generally done by those who just aren’t aware of the rules, but I’ve also seen it done blatantly by those who are trying to skirt the rules and get a competitive advantage. Don’t do it.

3. Fred AutoMechanic Jones – This is almost as bad as putting a business on a personal profile. Is Fred’s middle name really AutoMechanic? I don’t think so. Here’s the deal, if you’re an auto mechanic, you CAN talk about being an auto mechanic on your personal profile. Heck, I talk about what I do on my personal profile. But I’m certainly not going to change my name to Ken SocialMedia&MarketingCommunicationsConsultantStrategistandCollegeInstructorBlogger Mueller. On second thought…

4. Your hidden agenda – This one isn’t so much visible to the public, but drives me nuts when I get that friend request from someone, accept it, and within minutes I get a Facebook message from you about this great service or product you are offering. Nine times out of ten it’s some sort of MLM dealio.

“Hey, Ken, great to connect! Wondering if we could get coffee some time so I can share this great idea with you. It’s worked incredibly well for me and I know you’ll love it and want to get in on it as well!”

It’s surprising how often this happens. Sorry, not interested in padding your wallet by becoming an annoyance to my friends. If all I am to you is a dollar sign, then I’m not interested in being your friend.

5. Your illegal contest – Yes, this is a pet peeve of mine, but it continues to irk me. Facebook has very strict rules about what you can and can not do. I’d say that at least 75% of the contests I see on Facebook are in clear violation of the platform’s Terms of Service. All those promotions where you ask us to comment or like something in order to enter to win? You’re not allowed to do them. I think what irritates me the most is when I see marketers and social media consultants doing this on their own pages or client pages. Why would you put your client at risk for having their page shut down? Is it because you don’t know the rules yourself, or are you just hedging your bets that Facebook won’t do anything?

 Those are five things that annoy me on Facebook. How about you? What things do you see that really get you irritated?

 

 5 Things I Dont Want to See on Facebook
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28 comments
colleenau
colleenau

It's like you read my mind! #5 drives me BONKERS too. It's irritating to have to constantly talk clients out of doing contests like this. Ugh and #2... I get that they want to be able to send event invites and that sort of thing, but there are better ways to do it.

profkrg
profkrg

I just love those people who are trying to save the world one Facebook status update at a time. I do, however, think that sometimes married people share an account to guard themselves against secrets. At least, that was my assumption.

girlseeksplace
girlseeksplace

I can't stand when couples share a Facebook page, especially when it's only the wife who uses it and the husband doesn't give two hoots. He's your husband, not your tumor. Live separate lives. I have friends that bring their husbands/boyfriends everywhere, to the point I refuse to hang out, because Husband is tagging along yet again.

Becky Harnish
Becky Harnish

can't get an adulterer or murderer to follow the 'rules' of the Bible so I highly doubt they care about the TOS on FB. But nice to see that you can about the TOS.

LizJostes
LizJostes

Oooooh, #5!

Shame on Facebook for not only letting it continue, but never attempting to notify admins of the rules. They have no problem occupying sections of the admin panels to promote their paid ad products instead of showing me recent Likes or Insights. Why not fill one of those boxes for a while with a text blip and link to contest TOS?

John_Trader1
John_Trader1

Great post Ken. I think I need to brush up on my FB TOS. I wasn't aware in #5 of all the contest parameters and although I haven't exercised any contests using this strategy, it's still good to brush up and know the TOS backwards and forwards. I actually see this type of promotion all the time so naturally I thought it was acceptable. Naive on my part.

Jerry Yoder
Jerry Yoder

I completely agree, especially people not having a business page.

jasonkonopinski
jasonkonopinski

Can't say that I've ever encountered #4. 

#1 doesn't really bother me, though. Close friends of ours do that as "The ____ Family". Mostly, I don't care how people use their social media profiles.  I've got enough to worry about. :D


troolsocial
troolsocial

Love it!!  and quite funny to boot! Number four is most annoying when they then try to sell you on your business niche!  That's an un-friend immediate.  Some folks do not understand the keyword thing thus number three often means the person/business is trying to do their on SEO.. and failing. 

Thanks for a good Monday morning chuckle. 

matthewralph
matthewralph

No. 4 is the worst. No, I do not want in on your pyramid scheme. 

LauraPetrolino
LauraPetrolino

So, I guess this means you don't approve of me changing my name to Laura Badassninja Petrolino? I really thought it had a nice ring to it?

KenMueller
KenMueller moderator

@LizJostes Well the contest rules were pretty widely publicized when they made the major changes a few years back.

Latest blog post: keep calm

KenMueller
KenMueller moderator

@John_Trader1 I think that's part of the problem. They think that EVERYONE is doing it, so it must be OK. Facebook has made noises over the past few months about starting to enforce the TOS more, which means shutting down pages. They don't give warning, they just act. 

Latest blog post: keep calm

KenMueller
KenMueller moderator

@jasonkonopinski Well, technically that too is a violation of the TOS, but for me it's just more of an annoyance. And #4 has happened a lot around these parts with people in the social media field, trying to do the affiliate marketing thing with questionable software solutions, etc. 

Latest blog post: keep calm

KenMueller
KenMueller moderator

@troolsocial You're welcome. And with number three, I'm not even sure that people who do that even know what SEO is. 

Latest blog post: keep calm

LizJostes
LizJostes

Facebook isn't what it was a few years back, though. And most definitely not from the small business/fan page point of things.

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