Stop thinking.
Stop thinking about Social Media as a separate entity.
Stop thinking about Social Media as an end in and of itself.
Stop thinking about different aspects of your marketing plan as different aspects.
Stop thinking about people as customers.
Stop thinking about how you can control people or their buying habits.
Stop thinking you don’t have time or money.
Stop thinking.
Stop thinking…and start doing.
Start listening.
Start conversing.
Start building relationships.
Start being a friend.
Start being social.
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