I love getting junk mail. And unsolicited phone solicitations. And there’s nothing better than an e-mail in-box filled with spam.
Can you smell the sarcasm? If you’re using Social Media, especially for the purpose of marketing, try putting yourselves in the shoes of your prospective customers. Do you want people using Facebook to sell y0u their product or service before you hardly know them? Do you enjoy getting Twitter Auto-DMs from someone that you just started following?
It’s called the Golden Rule, and it applies to every area of life, including how we behave in the digital realm.
Just something to think about.
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